Wednesday, December 4, 2013

The Creative Process

“Make something happen that brings awareness and attention to your disadvantaged or disenfranchised group and its interests and needs.”

So open-ended.  So devoid of the defined deliverables.  It's the type of assignment that could bring fear into the hearts and minds of a group of MBAs who are accustomed to order and structure.   

So our team decided to meet and get the ball rolling.  We spent some time thinking about what we were attempting to achieve with our project.  We identified a few key objectives: 

1.  Bring attention to Final Salute and homeless female veterans   
2.  Provide something tangible to the female veterans 
3.  Utilize course skills that focus on imagination and creativity   

We then started brain-storming to generate some ideas for how to accomplish our objectives.  Rather than cutting ideas down too quickly, we focused on adding to or improving them.  We also remained open to outside inspiration.  Several teammates spoke to friends and family about our project to continue generating and refining our ideas.  Eventually, we have arrived at a point where we are debating the merits of two great ideas that we are confident will meet all of our objectives.  We are going to be making a final decision between the two in the next 24-48 hours. 

To be continued...

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